Absolut Comeback - 2019

End of the year limited edition bottle for 2019. The meaning behind the broken glass is about recycling and sustainability. The bottle is made from more than 41% recycled glass, like all Absolut bottles.
Sustainability has been part of Absolut’s mission for many years and it is striving for a more circular world in which resources are reused again and again to benefit local economies, communities and ecosystems.